In a near post-pandemic world, the term “new normal” has started to lose its shine. What was a fantastic concept for isolated daydreamers has surely evolved into the hottest marketing slogan for retailer’s new product lines.
The pandemic has provided us with some time to reflect, dream and pander at a distance. Ideally envisioning our greater tomorrow. But now, we are slowly coming to terms with the fact that it has not reset, nor magically redesigned the many systemic issues that were present before the fragility of our health systems were exposed.
It’s starting to look like building a better tomorrow might take some work.
This idea of a “new normal” isn’t reserved for sectors offering shoes and sweaters. The energy industry has also been subjected to this hopeful concept.
During the past years, the Energy Transition has been called upon by teenagers and governments alike. Explicitly sharing their concerns over our climate, unmanageable carbon emissions, and the need for our energy systems to lessen its reliance on fossil fuels.
Concerns that have resonated with the masses by affirming our suspicions that when it comes to politicians in action, “my kid could do their job”.
Yet again, reality cashes its cheque with the hopefulness we had gained. It seems like the force of change might have to come from somewhere more meaningful than COP26’s gathering of the elite or Greta’s next grand speech.
Like most critical points in history, private institutions and the working class must again lead from the back.
At Proton Technologies Canada, we have been especially aware of the looming Energy Transition.
Our home is in Western Canada, a part of the world that has been synonymous with a prosperous energy industry, or more precisely, oil and gas. An industry that was once a proud staple of the Canadian domestic production, having created great wealth and privilege for each individual and our nation as a whole.
But the call for change has sounded. It seems our formula for exponential growth might be broken. The systems of energy access that we have thrived within come with great external costs.
From catastrophic oil spills and ecosystem destruction to human wellbeing deficits such as air pollution and greenhouse effects. The odds are stacking against us and there is plenty of cause for concern.
So, to move forward, human development needs to take a step back. We need to reconsider our systems, diminish our fossil fuel reliance, and redevelop our methods for accessing energy that is not only clean and renewable, but also sustainably affordable and accessible to the world.
We must begin to look at our actions with unbiased critiques and be opened to change.
“Progress is impossible without change, and those who cannot change their minds, cannot change anything.” – George Bernard Shaw
From disruptive conversations on the global energy transition, clean fuel production, and pollution mitigation. To internal developments from our commercial hydrogen production in Kerrobert. This blog’s key focus will be to address timely developments and help readers better understand the complexities of a world insistent on change.
Proton Technologies takes pride as leaders in the developing hydrogen production sector. Our blogs content will align with an informational agenda on hydrogen and the energy sector, targeting a broad range of education focused patrons.
So, what does the Energy Transition mean? And how do we ACTUALLY achieve a better tomorrow? Subscribe to our newsletter and follow our recurring blogs to see more of the insights and developments that Proton Technologies Canada has to offer.